This week a bunch of Pharma companies pulled the plug on their FaceBook Fan Pages. I say it doesn’t really matter because they weren’t using them to actually engage with anyone, they were just trying to push their message out to their potential customers. In this video I get into the topic of clinical trials and social media in particular. Why are most clinical trial companies struggling with social media, and how can they actually get better at utilizing this new communication platform?


share save 171 16 Unauthentic Social Media and Clinical Trials